JUAN RUSTIA
Founder and Managing Partner
Besides being one of the creators of Value Diversity, Juan Rustia has had years of experience in sales and marketing. Working at C3 Mass Media, a diversified marketing company; he has worked with big-name, national companies as well as local ones; multi-cultural media groups and non-profit organizations.
He is also the current Chairperson of the Multicultural Development Outreach for the American Heart Association of Delaware Valley. His responsibilities include creating and enhancing awareness of cardio-vascular health among targeted groups; translation and “transculturation” of educational materials for non English-speaking Asian-American and Hispanic populations; and increasing corporate sponsorships, partnerships and multicultural outreach funding.
He has worked as a Lead Volunteer at the Philadelphia Office of AARP since 2008, where he provided marketing insight and direct support in the operations planning and implementation of events; played a key role in organizing a multicultural information campaign for public awareness of Health Care Reform; liaised with the leadership of various Asian communities in the southeast region; and now currently serves as a mentor for the Old City Chapter of the Philadelphia AARP.
Juan Rustia was also the Founder and Executive Director of the Pan-Asian Public Radio, a nonprofit project. Established the first Asian American radio station in the Delaware Valley. Pan Asia Radio was a multi-cultural radio station that broadcast cultural and public service programs in the Delaware Valley area. The radio programming catered to six major Asian groups in the southeast region: Korean, Filipino, Chinese, Indonesian, Cambodian and Vietnamese.
JAMES CHEAH
Operations Manager & Public Relations Officer
James Cheah owns and operates the chain of restaurants, Penang Malaysian Thai Cuisine (www.penangcuisine.com). He is bilingual with Chinese and Malaysian as a second and third language. He is also highly skilled in the art of negotiations, public relations, oversight of complex budgets, business management and problem solving.
As the Operations Manager & Public Relations Officer of Value Diversity, his responsibilities include participating in the company’s strategic business plan; coordinating training and operation; acting as the operations director, customer service director and public relations consultant.
LUIS LONDONO
Partner
Luis Londono, who graduated with a nursing degree, is now the president and owner of Infinite Care Inc. (www.infinitecare.org), a licensed home health care agency specializing in superior, adult and pediatric home health care for over 10 years. Together with his multilingual staff of registered and licensed practical nurses, he has brought exemplary service to patients across Philadelphia.
As Partner for Value Diversity, his responsibilities include implementing the direction of Value Diversity’s marketing strategy through designing art and graphics and promoting the company’s FECs.
TROY OGLESBY
VP of Marketing
A Real Estate Appraiser, Public Notary and Licensed Insurance Producer; Troy Oglesby has a B.A. degree in Marketing and Strategic Management from DePaul University in Chicago, IL. He worked as an independent marketing representative to several NFL Players, major corporations and nonprofit organizations. He is also highly skilled in the art of negotiations, public relations, oversight of complex budgets, business management and problem solving.
Oglesby has also provided various corporate services including the preparation of corporate bylaws for various structures including LLCs, DBAs and both S and C corporations.
TOMOKO TORII
Senior Executive Adviser for Multicultural Affairs
Ms. Torii has over twenty five years experience leading her own group of international companies and consulting for many leading global corporations. Aided by an early career focus on cross-cultural communications, Ms. Torii founded International Communications Consultancy, Inc. (ICC) in 1982, specializing in business communication, international conference coordination, global marketing enhancement, sales and service strategies. The production of corporate videos earned Ms. Torii the “ITVA Golden Reel” award in 1982. The company’s broadcasting included working with CRB Station, Fuji TV, Nippon TV, and TBS covering foreign language scriptwriting and reporting assignments.
Ms. Torii is also internationally known for her myriad accomplishments in the visual arts, classical dance, and Ikebana. In the mid 80's, she conducted a Kabuki workshop in English with Japan’s leading Kabuki actor, Ishikawa Ennosuke. In 1997, she brought forty masters of Ikebana to Philadelphia for their award-winning exhibit at the annual Philadelphia Flower Show. In 1999, she coordinated “Sho & Ki”, the first and largest calligraphy exhibition in the US at Moore College of Art in Philadelphia and master classes at Pennsylvania Academy of the Fine Arts.
Since 1996, Ms. Torii has been serving the Japanese community in the Greater Philadelphia region, first as Vice President and followed by President Emeritus of the Japanese Association of Greater Philadelphia. The Association’s mission is to promote friendship among Japanese people residing in the region as well as to have exchanges with different cultural groups. The association also provides support to the visiting consular service.
In 1999, Ms. Torii founded InterMusica, a non-profit in the Delaware Valley region dedicated to cultural exchange through music and the arts as well as music education for children and youth. Since late 2009, Ms. Torii is Founding Partner, President and Executive Director of Harmony For Peace Foundation. The Foundation promotes cross-cultural understanding through the arts, to serve as a bridge among nations and to promote mutual respect, for a common path to world peace aiming for a world free of nuclear weapons.
Ms. Torii was educated in Japan, the U.S. and Europe, has degrees from Sophia University, Tokyo, Diplomas from The University of Westminster and Cambridge University, London and Certifications from Simul Academy, Tokyo and Cabrini College, Philadelphia.