Diversity means different things to different people. There are components to our identity that make us unique individuals. At Valuediversity.org, we believe that promoting diversity is essential to the process of educational engagement and understanding.
When we say "diversity" we mean all kinds, including but not limited to race, ethnicity, nationality, gender, sexual orientation, socioeconomic class, marital status, religious or non-religious background, and mental and physical ability. A diverse society provides for a diverse classroom of instruction and learning which facilitates exchange among different perspectives and ways of living. Without exchange, learning is impossible. Without diverse perspectives, exchange is limited. We value diversity because we value learning about the differences.
Multicultural marketing is the appreciation, acceptance or promotion of multiple ethnic cultures, applied to the demographic make-up of a specific community, usually at the organizational level, e.g. schools, businesses, organizations, neighborhoods or cities. We focus on targeting the segment of the market to assess the particular needs of our clients and the communities they serve.